The importance of having good photographs of your horses can not be overrated when it comes to promoting your business.
A good first visual impression is THE key to success whether you are selling foals, seasoned performance horses or even broodmares.
If you have a stallion standing at stud, you must be able to "show" potential customers exactly why they should choose your stallion over hundreds of other stallions that are just a "click" away.
Likewise, unflattering photos will easily, and quickly, lose a prospective clients.